With its delicate juice and thick-walled “squircle” shaped bottle, “Dans ma bulle” is Carven’s new scent of the season. For this launch, Texen created a cap made from injected Surlyn in two formats with remarkable proportions. Targeting a young consumer and a broad audience, this Carven fragrance has a strong identity and a marked esthetic; its cap plays a major role both because of its volume and proportions and the relief lettering it features to spell out the brand’s name. Two bubbles of...